Online Training Program for Tourism Professionals
Are you looking for a way to provide more value to your partners? Or maybe you are looking for a way to increase customer loyalty as well as the professionalism of your partners.

I have a solution for you!
1
I can solve your partner training challenges
I Bring the Tourism trainings right to your partners
You don’t have the time, staff or resources to create educational programming for your partners. And they don't have the time or resources to attend tradeshows and learn how to be a top tourism professional.
It’s a challenge trying to make sure your members understand the basics of our industry, never mind helping them become shining stars.
I have the answer to your challenge.
  • Monthly Tourism webinars delivered to your partner's computer - or phone!
  • Monthly office hour calls where I will answer questions and provide guidance
  • An opportunity for you to make this a revenue producing program!
As a consultant in our industry, I have seen the need for basic information on how our industry works, how to succeed in sales, and understanding different types of visitors and their needs. Your partners need educational training, but don't know where to find it. 
As a DMO, your role is to help your partners be successful. But I have also worked at a DMO so I know your challenges of limited budget and overworked staff. I have the answer!
I have created a program that compliments all your efforts and sets you apart as an organization that provides ROI for its members.
I speak at industry conferences and have been providing online training for several years and it is an area where I can provide great value.
Let me help you by sharing my 20+ years of experience in this great industry.

I can be your training partner and deliver content to your partners- and make it easy for you!

The Program has two main elements:
  • 1. Monthly webinar at a pre-scheduled time. Your partners will sign in from their computers and learn.No more having to drive and miss hours of work.
  • ​Topics to include: Group tours, Tourism Trends, Tourism 101, International tourism, and best business practices for tourism businesses.
  • ​Live Q&A at the end of each presentation
  • ​Sample text describing each webinar will be sent to you in advance with a registration link. All you have to do is send it out to your partners!
2.  Monthly Office Call at a pre-scheduled time. This is an innovative way to keep your partners engaged and informed. Each office hour call will begin with me doing a 5-10 minute presentation on a specific topic.

 After that I will take questions from anyone who calls in. I have seen how successful this can be from a software group I am a part of and want to bring this to the tourism industry.
 During this call your partners get my expertise and connect with others in the industry, which can be invaluable
Sample clip from webinar session on the China market
Pricing
I have created 3 affordable levels for this program. Each month I will send registration information and sample text for you to share with your partners to encourage them to sign up. Once they register, your work is done!

Level 1. Monthly webinar customized with your branding and recorded for your future use. Once a month private office hour call just for your partners. This is a great option if you are looking to build a library of video resources for your partners plus TWO 1:1 consulting calls available to your partners monthly. My consulting call clients get a form in advance with questions so we can make great use of their time. You will be able to offer my services (typically $300/hour) to two partners each month. 
$1495/month for 6 months. No limit to participants.


Level 2. Monthly webinar customized with your branding and recorded for your future use. Monthly Private office hour calls just for your partners. This is a great option if you are looking to build a library of video resources for your partners. Your organization will own the videos.
$995/month for 6 months. No limit to participants.


Level 3. Includes monthly webinar and office hours call. Your partners will get 2 hours of training per month. That’s more than many tourism businesses get in a year! 
$595/ month for 6 months. Up to 40 participants per month per organization.

Join these organizations who have hired me to educate and train their partners:
I have created 3 affordable levels for this program. Each month I will send registration information and sample text for you to share with your partners to encourage them to sign up. Once they register, your work is done!

 
Level 1. Monthly webinar customized with your branding and recorded for your future use. Once a month private office hour call just for your partners. This is a great option if you are looking to build a library of video resources for your partners,  plus TWO 1:1 consulting calls available to your partners monthly. My consulting call clients get a form in advance with questions so we can make great use of their time. You will be able to offer my services (typically $300/hour) to two partners each month.
 $1495/month for 6 months. No limit to participants.

Level 2. Monthly webinar customized with your branding and recorded for your future use. Monthly Private office hour calls just for your partners. This is a great option if you are looking to build a library of video resources for your partners. Your organization will own the videos.
$995/month for 6 months. No limit to participants.

Level 3. Includes monthly webinar and office hours call. Your partners will get 2 hours of training per month. That’s more than many tourism businesses get in a year! $595/ month for 6 months. Up to 40 participants per month per organization.

You can make money with this program!
I know many of you have very tight budgets- and I have thought of that. I built this program so you can actually generate revenue for your organization. Here’s just one way to do that:
 

Level 1  $1495/month). If you charge your partners $39 a month and $97 for each 1:1 consulting session ( my rate is $300 so that’s a big savings for them) you only need 34 people to register to cover your costs.
Or maybe you make the training as part of your yearly offering for the higher level partners. There are many ways for you to monetize this training program!

Level 2 ($995/month). If you charge your partners $39 a month for the training, you only need 26 people to register to cover your costs. After that, you are creating revenue. And since you own the recordings, you can provide information  to ( and generate money from) your partners again and again.

Level 3 ($595/month).If you charge your partners $29 a month for the training, you only need 21 people to register to cover your costs! Anyone after that provides a profit! (Up to 40 people per webinar)

This program can help you by :
-Giving you a unique and affordable way to provide value to your partners
-Set you apart by providing educational opportunities
- Allowing you to offer a new program with very little work on your part
- Partnering with a tourism professional who is nationally known and has a reputation for connecting with attendees and offering actionable information in easy to digest formats.

Upcoming Topics:
  • September 2019 - How to Get more Group Tours
  • October 2019 - Should you Still Pursue the China market?
  • November 2019 - Get ready for Trade show season and sales calls; Tips and Tricks
  • December 2019- Goal setting for 2020 and Productivity tips for your New Year
Testimonials
Sally’s group tour webinar was a great asset to all who joined. Not only did she review the basics of group tour to level set the conversation, she also dove into specific strategies and helped navigate potential pain points. I’ve been a long-time follower of Sally’s newsletters, and was grateful for the opportunity to share her expertise with other group tourism colleagues in the area. Thank you, Sally!
Katie Conaway | Domestic & International Group Sales Director, Visit Pittsburgh

What a pro! The WeChat webinar for Travel South USA partners was a huge hit – thank you, Sally, for patiently walking thru how to use WeChat and even more importantly, taking the time to explain in “real world” language, why it is important to every tourism professional to understand and use this powerful communication tool. What we Chat is not optional in the Chinese relationship landscape, and we appreciate your savvy explanations and “translations.” The Webinar format worked even better than I had hoped. 你太好啦! nǐ tài hǎo la! – You’re the Best!
Liz Bittner, President and CEO Travel South USA

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